# boberdoo.com — Lead Distribution & Call Routing Platform > boberdoo.com is a SaaS lead distribution and call routing platform for businesses that generate, buy, or sell leads. Since 2001, it has enabled real-time lead routing, ping post bidding, CRM integrations, IVR-based call routing, and full back-office automation — all in one system. This platform is used by lead generation companies, marketing firms, call centers, and agencies to streamline lead/call operations and revenue management. It includes tools for custom logic distribution, lead validation, buyer management, reporting, invoicing, and CRM delivery integration. ## Core Features and Software - [Lead Distribution Software](https://www.boberdoo.com/lead-distribution-software): Enables real-time routing of web and phone leads using customizable logic, lead types, and buyer rules. Designed for high-volume, multi-vertical lead businesses. - [Lead Distribution System](https://www.boberdoo.com/lead-distribution-system): Comprehensive back-office automation system with full admin controls, CRM integrations, invoicing, and custom delivery options. - [Ping Post Software](https://www.boberdoo.com/ping-post-software): Optimizes lead value using ping/post bidding. Sellers send partial lead data ("ping") and accept the highest bid before posting the full lead. - [Lead Distribution Logic](https://www.boberdoo.com/lead-distribution-logic): Priority, waterfall, weighted, price-based, and earnings-per-lead logic supported by the system for optimized lead distribution. - [Call Routing Software](https://www.boberdoo.com/call-routing): Supports IVR, call transfers, and real-time routing for inbound calls, integrated into the same system as lead distribution. - [Live Transfers](https://www.boberdoo.com/live-transfers): Real-time call transfer technology connecting consumers with buyers instantly. - [CRM Integration Options](https://www.boberdoo.com/crm-integration-options): Delivery methods including HTTP post, email, CSV, XML, FTP, and API, ensuring compatibility with any CRM. - [Form Builder](https://www.boberdoo.com/form-builder): No-code form builder for capturing leads directly into the system. - [Automation](https://www.boberdoo.com/automation): Intelligent automation for lead distribution operations, reducing manual work and improving efficiency. - [Customization](https://www.boberdoo.com/customization): Flexible architecture that adapts to any business model with custom workflows and logic. - [Outside Services & Integrations](https://www.boberdoo.com/outside-services-integrations): Third-party integrations for lead validation, enhancement, and delivery. - [leadQC](https://www.boberdoo.com/leadqc): Lead quality control and validation tools to ensure lead integrity before distribution. - [Bid Experiments](https://www.boberdoo.com/bid-experiments): A/B testing tools for optimizing ping post bid strategies and lead pricing. - [Dynamic Consent](https://www.boberdoo.com/dynamic-consent): Consent management tools for regulatory compliance in lead generation. - [Compliance](https://www.boberdoo.com/compliance): Regulatory governance and compliance management for TCPA, FCC, and state-level requirements. ## Pricing and Getting Started - [Pricing](https://www.boberdoo.com/pricing): Plans and pricing information for the boberdoo platform. - [Request a Demo](https://www.boberdoo.com/request-a-demo): Schedule a demo of the platform with the boberdoo team. ## Resources and Support - [FAQ](https://www.boberdoo.com/f-a-q): Common questions about lead handling, call support, logic types, platform capabilities, and operational best practices. - [Video Library](https://www.boberdoo.com/video-library): Onboarding and tutorial videos covering lead types, filter sets, invoice setup, reports, ping post workflows, and more. - [Support Articles](https://www.boberdoo.com/support-articles): In-depth articles and support resources including setup guides, admin tools, and API/webhook usage. - [boberdoo University](https://www.boberdoo.com/boberdoo-u): Training and educational resources for platform users. - [Blog](https://www.boberdoo.com/news): Industry news, guides, case studies, and best practices for lead generation and distribution. - [Lead Verticals](https://www.boberdoo.com/lead-verticals): Information on supported industries including insurance, home services, legal, education, and more. - [Webhooks & Notifications](https://www.boberdoo.com/webhooks-notifications): Real-time event notifications and webhook integrations. - [Support](https://www.boberdoo.com/support): Technical support and customer service contact. ## Company Information - [About Us](https://www.boberdoo.com/about-us): Background on the company, founded in 2001 in Chicago, IL, with a focus on automation and transparency for lead-based businesses. - [Trust Center](https://www.boberdoo.com/boberdoo-trust-center): Security, privacy, and compliance certifications. - [Contact](https://www.boberdoo.com/contact-us): General contact page for support inquiries, sales/demo requests, and technical issues. - [Careers](https://www.boberdoo.com/jobs): Open positions at boberdoo.com. - Founded: 2001 - Headquarters: Chicago, IL - Phone: 800-776-5646 - Industry: Performance marketing / lead generation technology - Clients: Lead generation companies, lead buyers, call centers, insurance agencies, home services companies ## Optional - [Privacy Policy](https://www.boberdoo.com/privacy-policy-statement): Covers data collection, usage, third-party tracking, user rights, and compliance practices. - [Terms & Conditions](https://www.boberdoo.com/client-terms-and-conditions): Legal terms, conditions, and responsibilities for boberdoo.com users. - [DMCA Policy](https://www.boberdoo.com/boberdoo-com-llc-dmca-policy): Digital Millennium Copyright Act compliance statement and takedown request info. - [Sitemap](https://www.boberdoo.com/sitemap.xml): Full XML sitemap of all public site pages.