Category Archives: boberdoo blog

A new year, a new you. Or perhaps it’s a new lead generation business, or maybe an old business but with a new person. Whatever the new year holds for you and your leads, start it off right with a...

The CCPA Goes Into Effect January 1st, 2020 Can you believe 2019 is almost over? I sure can't, this year has flown by so quickly, and I am already starting to get my holiday prep in order, you know:...

AI And Lead Generation Artificial intelligence, the algorithms of certain companies, machine learning, chatbots, self driving pizza cars. These are all the new buzzwords when it comes to AI...

The month of November often brings to mind images of family gatherings and maybe a little snow, depending on where you live. It is also the month for open enrollment. If you work in the Health...

Data is the fuel that propels modern businesses and our economy.  It is used to develop, market and sell products and services that consumers want or need.  It matches buyers to sellers and creates...

Recently, boberdoo.com sat down for a phone interview with Jeff Smedsrud, co-founder of HealthCare.com, to talk about the current state of health insurance lead generation, and how he believes that...

Summer is officially here! It’s the season of campouts, cookouts and mosquitoes. And although we know that you want to enjoy all three of these summer staples (except maybe the mosquitoes), we also...

New York SHEILD Act For Data Security Everyone saw this coming, and we all know that it will continue to spread across all states. New York is following in the footsteps of Vermont and California and...

Video And Lead Generation I am not going to sound like a broken record player here, if you are in the digital marketing space at all, you know how important video is. With video marketing continuing...

What Are Ping Post Scenarios? If you have ever heard of leads selling exclusively or non-exclusively (shared) then you are already halfway to understanding scenarios. For those of you who do not...