Category Archives: boberdoo blog

4 Claims About Lead Gen Companies [Debunked]

As an active contributor to online lead generation content, we spend a lot of time reading news articles, tech blogs and even opinion pieces regarding lead gen companies and the lead generation...

Booking A Hotel Room Left Us With A Bad Taste. Here's Why Marketers Should Care.

Online marketing and lead generation are not easy - not if you are looking for targeted, motivated consumers at least. On top of that, consumers are more savvy and protective of their information...

Hey Insurance Agents, Here's Why You Need Insurance Lead Generation Companies

Do you sell insurance? If so, where do you get your leads? If you do your own marketing, that’s great, but if the majority of your time is spent managing clients and prospects, chances are you don’t...

Here's What You Missed At LeadsCon New York

Members from the boberdoo team attend various conferences throughout the year and LeadsCon Vegas and LeadsCon New York have been ones that we have always gone to. In fact boberdoo has exhibited at...

I Need Leads | Where Do I Start?

“I need leads!” We hear this all the time from insurance agents, contractors, lenders, brokers, call centers and more. If you are an end service provider that needs to supplement (or replace) your...

Reporting Webinar

boberdoo Reporting Webinar If you would like to learn more about the reporting options available within the boberdoo system, visit the Reporting section of our video library or our Reporting support...

What Is A Lead Generation Company? | A Simple Breakdown

Generally speaking, any company that generates leads or calls and sells them to one or more lead buyers is known as a lead generation company. While many businesses utilize their own marketing...

What Does LinkedIn's New Tool Mean For B2B Lead Generators?

Last week, LinkedIn announced a new website tool designed to provide detailed demographic information on your website visitors based on your visitors' LinkedIn profiles. Although this product has...

Turn Your Website Traffic Into A Sales Lead | The Art Of The Conversion

Turning a website visitor into a sales lead is not always a clear-cut process. A person that accesses your website is not always a qualified sales lead, nor is a qualified sales lead always willing...

Do You Know Your True Cost Per Lead? Here's How To Find Out

Whether you’re purchasing and reselling leads or generating them on your own using various advertising platforms, you’re well aware of the widespread and often variable costs associated with your...