Category Archives: business intelligence

It is that time of year again! No, I am not talking about Halloween. Thanksgiving? Well, I guess it is during that time, but what I am mentioning is Open Enrollment for 2022! This year, other than...

My first memory of working at boberdoo dates back to 2014. As a Hungarian data science fresh grad I received a one-year grant to gain hands-on and relevant experience in the United States....

AI And Lead Generation Artificial intelligence, the algorithms of certain companies, machine learning, chatbots, self driving pizza cars. These are all the new buzzwords when it comes to AI...

Use Case #2: Drilling-down into massive data (Part 1)

Use Case #1: Answering ad-hoc questions with visualization Understand the Challenge Home Improvement Leads LLC (HIL) collects quality leads from various sources and sells them to companies offering...

What Is AWS QuickSight? AWS QuickSight is a fast self-serve business intelligence tool from Amazon. This program allows you to easily and simply create stunning visualizations, build rich dashboards,...

How Bid Experiments Optimize Ping Post Software It’s daunting to decide what prices to put on leads within ping post software. Although, the bid experiments feature in boberdoo’s software allows...

The ping post process and the ping post systems that execute it are pretty well known in today’s lead generation industry. If you operate in the insurance, home improvement or auto finance...

In part 1 of our bid experiment case study, we tested exactly how decreasing the profit margin for bids on high value mortgage leads would affect profits for our test company Great Mortgage Leads LLC...

Earlier this year, boberdoo released a revolutionary ping post bid experiment feature. Bid Experiments give boberdoo users the ability to run A/B tests on their bids for incoming pings. This gives...