Category Archives: lead generation category

Turning Traffic Into A Sales Lead | The Art Of The Conversion

Turning a website visitor into a sales lead is not always a clear-cut process. A person that accesses your website is not always a qualified sales lead, nor is a qualified sales lead always willing...

3 Stats That Prove Solar Lead Generation Is Super Profitable

When lead generation companies are looking to expand their business into new verticals they are looking for several factors. These factors include the ability to generate the leads, the capacity to...

What Is A Sales Lead?

We spend a lot of real estate on our blog talking about extremely detailed aspects of lead distribution and the lead generation industry. (I'm looking at you live transfers with data matching - ping...

Lead Generation Basics: Where To Get Leads

Managing supply and demand is one of the most important aspects of succeeding in the lead generation industry. First of all, you need to get leads that are valuable and have high quality and then you...

Lead Generation And The 2017 Internet Trends Report

Last week, Mary Meeker, partner at the venture capital company KPCB, gave her annual internet trends report. This 355 slide report dipped into everything from online advertising, interactive games,...

4 Lead Generation Takeaways From A Google Video Shoot

Last week we published a blog post documenting our experience shooting a video ad with three Google reps that visited our Chicago office. In that post, we described our full experience from start to...

What Is A Lead Broker?

The lead generation industry is growing rapidly and advances in technology as well as new processes are providing more complex ways to generate, sell and buy sales leads. We dedicate much of our blog...

6 Simple Reasons That You Should Be Generating Car Leads

When we talk about car leads, what we’re specifically referring to are auto insurance, auto finance, auto warranty and new car leads. While we wouldn’t typically lump multiple lead verticals into one...

3 Big Things We Learned From A Form Building Expert

For online lead generators, forms are a big deal. Lead generation companies typically get paid on a per-lead basis at the time the lead completes and submits the form. The equation is simple: no form...

boberdoo Expert Interview With Salesgenie

At boberdoo, we have been innovating and improving the lead generation industry since 2001. We pride ourselves in giving our clients opportunities to not only save valuable time in the day-to-day...