Explaining the lead gen process to an outsider, generally goes something like this: An interested person reaches a website, then enters their contact information on a form in exchange for more information, a price quote or some other offer. However, as you probably know, the most successful lead generators go far beyond the simple online form. That’s why we’ve dedicated this newsletter to discussing the other decisions that go into running a lead business. Which distribution channels do you utilize? What offline lead gen processes are you taking advantage of? Read on to learn more.
With the whole industry waiting for tomorrow’s announcement, I wanted to offer some thoughts on balancing opportunity and regulation - two constants...
Do you generate leads either for sale or for internal use? Are you an affiliate? Are you a lead buyer? Are you a lead aggregator? Every single one of...
As a boberdoo client, you may have noticed a big difference logging into your system. With the 5.17 update, we added our new boberdoo sidebar to all...
1. Source Wizard Whether you are a new user or a boberdoo pro, the Source Wizard is for everyone! It streamlines the process of creating sources and...
I’m Lai, this is my second role in Data Science. I was involved in marketing, data management, and application development in my previous positions....
It is that time again! boberdoo is having an update! To get prepared for the occasion, we are laying out all the new changes as well as some tips and...
2018 has definitely been an interesting year at boberdoo, and here are the top viewed posts to prove it. Between new people being in the office, new...
