If the decorations in the stores and the incessant commercials haven’t given it away already, I’ll let you in on a secret: the holiday season is upon us. This can mean a boom in business for some lead companies, but for others this can spell a slight dropoff in lead volume and marketing success. No matter where your business falls on the spectrum, it’s clear that your lead business requires special attention this time of the year. We’ve done our best to put together content that will help you in any way possible during this crazy time of year. Enjoy!