boberdoo Blog

Read our latest posts on lead distribution, case studies, and industry trends.

Scott Hettman·August 9, 2016

Congrats to UpRight Law

The entire boberdoo team would like to extend our congratulations to UpRight Law for being name one of the 100 coolest companies in Chicago by Chicago Inno.

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Affiliate Summit East From a First-Timer's Point of View
Scott Hettman·August 8, 2016

Affiliate Summit East From a First-Timer's Point of View

I recently attended Affiliate Summit East for the first time. If you've never gone and are considering going, read my first-time account here.

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Lead Sellers, Are You Helping Your Buyers Stay FTC Compliant?
Scott Hettman·July 21, 2016

Lead Sellers, Are You Helping Your Buyers Stay FTC Compliant?

It is becoming more important for lead sellers to help their lead buyers stay FTC compliant. Read more for details and strategies to help your buyers.

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Congratulations Martin!
Scott Hettman·July 12, 2016

Congratulations Martin!

Congratulations Martin!

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My Email Provider Shut Me Down. Now What?
Scott Hettman·July 1, 2016

My Email Provider Shut Me Down. Now What?

My email provider shut me down! We have developed an outbound emailing software that allows you to send via multiple ESPs. We are here to help!

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How Lead Sellers Can Profit From Lead Nurturing Campaigns
Scott Hettman·June 29, 2016

How Lead Sellers Can Profit From Lead Nurturing Campaigns

Lead nurturing campaigns are the responsibility of the lead buyer, right? Wrong. Lead sellers can strike it big with some simple, automated campaigns.

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Lead Companies And Lead Reprocess Campaigns
Scott Hettman·June 21, 2016

Lead Companies And Lead Reprocess Campaigns

One of the simplest and most effective ways to increase your revenue per lead is by running a lead reprocess campaign. Here's what it is and how to do it.

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5 Places in Your Lead Generation System that Need A/B Testing
Scott Hettman·June 16, 2016

5 Places in Your Lead Generation System that Need A/B Testing

A/B testing is easy to design and implement. If you're not doing it in your lead generation system, now is a good time to start. But WHERE to start?

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Lead Generation vs Lead Exchange
Scott Hettman·June 8, 2016

Lead Generation vs Lead Exchange

What's the difference between lead generation and a lead exchange? What are the pros and cons of each? Learn the strengths and weaknesses!

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Payday Rules: What They Mean For You & Your Customers
Lex Pelke·June 6, 2016

Payday Rules: What They Mean For You & Your Customers

What has the CFPB changed in their newest Payday crackdown? Find out how these new payday rules are changing the payday field (yet again):

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Mortgage Lead Distribution Infographic
Lex Pelke·June 2, 2016

Mortgage Lead Distribution Infographic

If you're a mortgage lead generator, you should be distributing your leads the right way. Check out our infographic on distributing mortgage leads here.

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Google’s DMARC Policy Update And Email Marketing
Scott Hettman·June 1, 2016

Google’s DMARC Policy Update And Email Marketing

Google recently announced a DMARC policy update that will affect the way users can send marketing emails through Gmail. Read more here.

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